Gamesworx is the engagement loop that turns play into revenue: people play, earn points, compete for prizes and transact, while you capture the data. Live AI avatars, leaderboards and one-scan access ride on top. One portal, every industry.
Every other platform stops at the click. We keep going. Through native, seamless integration with HeyGen, a lifelike conversational avatar steps into the journey. It listens, answers from your knowledge base, and drives the transaction without the user ever leaving the screen. Not every face has to be AI: use real video of celebrities, influencers and educators too.
Lip-synced, low-latency dialogue over streaming WebRTC. Natural back-and-forth, not scripted playback.
Answers from your catalogue, fixtures, policies or docs, accurate, on-brand, every time.
Tickets, memberships, merchandise and bookings. Checkout happens inside the conversation.
One avatar greets every customer in their language and switches mid-session on the fly.
Live Avatar streaming SDK, emotion & voice control, GPT-driven responses with custom knowledge IDs.
Under 300ms to first frame, 100+ preset avatars, 99.99% API uptime and unlimited concurrent sessions.
A digital twin from about 30 seconds of footage, or a talking avatar from a single photo. Your face, voice and presence, created with consent.
Turn any image into a finished, lip-synced video in minutes, with motion, voiceover in 175+ languages and up to 4K export.
Gamesworx isn't a game and it isn't a chatbot. It's a self-feeding loop: people play, earn points, points become competition entries, entries pull them toward a transaction, and every move feeds first-party data back into the next campaign. Avatars, leaderboards and QR access are surfaces on top of this. The loop is the product.
Switch competitions, watch your rank move in real time. The same engine runs unlimited boards at once. Global, regional or a single local community, each tied to its own prize pool.
This is the retention core. Daily play builds a streak, streaks auto-convert to competition entries, and referral boosters and streak protection keep people coming back.
From the first QR scan to the final transaction. Every layer engineered to move people from play to purchase.
A growing library of word, phrase, arcade, trivia and prediction games. Individual or team play, built originally for your brand or dropped in from our catalogue. No game logic to write.
Powered by HeyGen, our avatars greet, guide, recommend and sell. Real player likenesses or branded characters. Knowledge-aware, expressive, and built to convert.
Live leaderboards, streaks and unlimited simultaneous competitions. Points convert straight to tickets, merchandise and prize entries. And plug into any existing rewards system.
AI-powered analytics turn play into actionable intelligence, refining targeting, strengthening retention and proving ROI on every campaign. Zero-party data, captured natively.
Distribute experiences across every touchpoint: billboards, stadium screens, packaging, broadcast and social. Location-aware QR turns the real world into an instant entry point.
Digital coupons, cash cards, instant wins and physical merchandise, drop-shipped end to end. Personalised to each player's favourite team or product so every prize feels made for them.
Start hosted and launch in days, connect to your stack, or embed natively in your own product.
Live, branded engagement portal in days. No code required.
Wired into your martech & commerce with real-time sync.
Embed games & avatars straight into your app, your UI.
Consent, access control and data privacy built in by default.
Trigger messages, rewards & actions on real-time behaviour.
Real-time dashboards that prove ROI on every campaign.
A single QR code. On a billboard, a stadium big screen, a magazine spread, a TV ad, a product label or a poster, dropping anyone straight into a live, location-aware game. No app install, no friction. Any audience your advertising already reaches becomes an addressable, transacting one.
The fun is the front end. Underneath, every play, choice and conversion is captured and turned into targeting you own outright, not rented from a platform.
Location, age band, favourite team, player-or-fan, declared at sign-up, not inferred.
Which competitions, codes and content each person actually engages with.
Session depth, streak behaviour, time-of-day patterns across the whole base.
Play-to-purchase paths, drop-off points and the offers that actually move.
Opted-in contacts mapped to interests, ready for partners and re-marketing.
Shares, referrals and team formation, reach earned, not bought.
Feeds straight back into the loop: sharper targeting, stronger retention, measurable outcomes.
Gamesworx is a gamified engagement platform that turns audiences into customers. It combines interactive games, competitions and live AI avatars into one portal that drives real commercial outcomes. Tickets, memberships, merchandise and bookings.
Powered natively by HeyGen, the avatars hold a real-time, knowledge-aware conversation, recommend the right product or ticket, and complete checkout inside the chat. So the customer never has to leave to buy.
Any audience-facing business. Retail, sport, tourism, education, B2B, hospitality, events and broadcast. The engine stays the same; the games, rewards and avatar are tuned to your goals.
A typical engagement goes from kickoff to live in around eight weeks. Building games, engaging sponsors, running the teaser campaign, and launching with full measurement in place.
No. Gamesworx can run as a fully hosted, no-code experience, connect into your existing martech and commerce stack, or embed natively in your own app. Our points and leaderboards plug into any rewards system.
Every interaction becomes consented, first-party data. Demographics, preferences, engagement and conversion rates, gameplay detail, social sharing and lead generation. Surfaced in real time to optimise targeting and prove ROI.
Book a 20-minute demo and watch Gamesworx turn a casual player into a paying customer, in your industry, with your brand.
Book a demo →Pick a time with the Gamesworx team. See the engine, avatars and leaderboards live.